135+ 5-Star Reviews

Confidence Just Like A Fresh Haircut

Barber Approved for All Day Hold and Healthier Hair

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Why you should Trust Toma

All Day Hold

Natural Look

Adaptive Style

Barber Approved

Why you should Trust Toma

All Day Hold

We promise long-lasting hold that endures workouts, wind, and late nights.

All Day Hold

We promise long-lasting hold that endures workouts, wind, and late nights.

Why you should Trust Toma

Natural Look

Our lightweight formula is designed for a natural finish and healthier hair - free from sulfates and other harsh chemicals.

Natural Look

Our lightweight formula is designed for a natural finish and healthier hair - free from sulfates and other harsh chemicals.

Why you should Trust Toma

Adaptive Style

Whether your hair is curly, straight, thick, or fine - we have a product made just for you.

Adaptive Style

Whether your hair is curly, straight, thick, or fine - we have a product made just for you.

Why you should Trust Toma

Barber Approved

Designed with years of experience in the shop and approved by those who cut and style every day.

Barber Approved

Designed with years of experience in the shop and approved by those who cut and style every day.

1,100+ Men Trust Toma Daily

Beach Vibes

TOMA's Sea Salt Spray is insane. My hair instantly goes from flat and boring textured and voluminous - with a couple of sprays. Every guy needs this in their routine.

Chris C.

Verified Buyer

Sea Salt Spray

Sea Salt Spray

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Best Hair Products

Ever since using atoms I have been getting a lot of compliments on my hair! Give it a shot! You won’t regret it! I got the pomade and sea salt spray! Lovin’ it!

Jose V.

Verified Buyer

Texture Powder

Texture Powder

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Barber Approved

As a barber, I've tested many styling products over the years. TOMA is the first one that delivers lasting hold for my customers. I like the Pomade specifically because it is easy to wash out and it smells great.

Juan T.

Verified Buyer

Pomade

Pomade

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Use it Everyday

I use it after I shower in the morning and my hair holds the whole day the way I style it. Easy to apply too and smells great, got some compliments from my girlfriend.

Carlos E.

Verified Buyer

My Favorite Product

I tried a bunch of styling powders, but this one is the one. Gives my hair volume like nothing before. Perfect for mornings when I’m rushing to class :)

David C.

Verified Buyer

Texture Powder

Texture Powder

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Spray & Matte

I’ve got wavy hair and the spray makes it look messy in a good way. I just spray, scrunch a bit, and am good to go. Great to style with another product. I use it with the Matte sometimes.

Brady L.

Verified Buyer

Sea Salt Spray

Sea Salt Spray

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Why TOMA Wins

We pride ourselves in our quality and offer premium formulas that boost your confidence.

Instant volume & texture

24-hour style hold

Hydrating lightweight formula

Crafted by barbers, loved by thousands

4.8 stars average review

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Other Brands

Barber-developed formula

Hydrating Ingredients

Silicone-free

Sulfate-free

Phthalate-Free

30-day risk-free guarantee

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